Industry Research

ISA often partners with industry leaders on key resources such as white papers, reports and research. See below for the latest resources offered by ISA and it’s industry partners. If you are interested in partnering with ISA on a project, please contact Glenn Feder, Director of Business Development, or (703) 548-7839.



Exterior Digital Signage, Article Series: Part 1

Selecting and Developing Exterior Digital Signs


Members: FREE
Nonmenbers: $24.95

 


Exterior Digital Signs Legibility and Content

Exterior Digital Signage, Article Series: Part 2

Exterior Digital Signs Legibility and Content


Members: FREE
Nonmenbers: $24.95


 

Exterior Digital Signage, Article Series: Part 3

Architectural Integration: Making Digital Signs Part of a Place


Members: FREE
Nonmenbers: $24.95






Exterior Digital Signage, Article Series: Part 4

Digital Sign Codes and Design Best Practices


Members: FREE
Nonmenbers: $24.95

Digital signs are a relatively new technology that is rapidly evolving while communities are often trying to play catchup. Until cities and towns can make digital signs a part of their environmental vocabulary, manufacturers and sign builders will be required to take a leadership role in the approval process. Here are the trends and best practices in having digital signs approved.



Wide Format Print Trends, Opportunities & Challenges

Members: FREE
Nonmenbers: $24.95




Digital Print Trends and Technologies in the Sign and Graphics Industry


FREE



Retail Wayfinding Best Practices

Retail Wayfinding Best Practices


FREE
 



How to Make Canvas Printing Work for You


FREE
 



Tips for Creating Photo Wall Murals


FREE
 



Wide Format Cutting Devices: An Overview for Sign Companies


ISA Members: FREE
Non-Members: $24.95

With soft signage, hard board and plastics, and polypropylene alternatives to PVC, today’s customers have more choices than ever when it comes to printing materials. With this growth in wide format digital print, finishing has now become even more important. The installed base of roll-to-roll and flatbed wide format printers has been increasing steadily, and these printed materials need to be framed, mounted, contour cut, and routed. In fact, without continuous, significant increases in cutting capacity, material versatility, speed, and material handling automation, continued investments in faster and wider printers may prove fruitless, eventually eroding growth and profits. Finishing is not an option, but a must for digital printing to march forward.
 
Depending on the display requirements (e.g., outdoor vs. indoor), the media may require lamination and mounting to a rigid surface. If this is the case, there are many options and tools to choose from. This document provides an overview of some of today’s devices and their operational parameters.




Retail Signage: Practices to Increase Return on InvestmentRetail Signage: Practices to Increase Return on Investment


FREE

The goal of the Retail Signage: Practice to Increase Return on Investment report, from the Signage Foundation, Inc., is to further explore the connection between high-level design practices outlined in the Landmark Design Survey and Digital Sign Design Survey developed by the Signage Foundation, Inc. in 2014 and successful strategies developed by executives, consultants, designers, and fabricators for employing signs to support business success.

To access more research from the Signage Foundation, Inc., visit their website here.





Digital Print SubstratesDigital Print Substrates: An Overview for Sign and Graphics Companies


ISA Members: FREE
Non-Members: $24.95

This whitepaper covers continued Wide Format Print growth and how it's the collective result of increased adoption, new technologies and an expanding range of applications like soft signage, rigid panel printing, textiles and backlit displays. New advancements in printing, like innovative latex/UV flexible inks and sublimation/pigment technologies have created a number of profitable business opportunities in the signage and graphics sector. It discusses the benefits of various media types, how they are used and the key factors businesses should take into consideration while investigating new opportunities.





ISA 2015 Wage and Benefit Survey Report


ISA Members: $300
Non-Members: $500

The ISA Wage and Benefits Survey, conducted by Association Research, Inc. (ARI), an independent research firm that keeps all information collected from the survey completely confidential, received data from 475 sign and visual communications companies. The results offer key insights you can use to benchmark your company to other companies of like scope, size and geographic area. The 2015 Survey Report includes data on compensation including salary and benefits as well as average number of workers in each job position, full time vs. part time ratios, union affiliations, commissions and bonuses, and more.



ISA 2015 Wage and Benefit Survey

Executive Summary


ISA Members: FREE
Non-Members: $50

The ISA Wage and Benefits Survey, conducted by Association Research, Inc. (ARI), an independent research firm that keeps all information collected from the survey completely confidential, received data from 475 sign and visual communications companies. The results offer key insights you can use to benchmark your company to other companies of like scope, size and geographic area. The 2015 Survey Report includes data on compensation including salary and benefits as well as average number of workers in each job position, full time vs. part time ratios, union affiliations, commissions and bonuses, and more.



Digital Textile Printing Opportunities for Sign CompaniesDigital Textile Printing Opportunities for Sign Companies


ISA Members FREE
Non-Members: $24.95

The International Sign Association, in partnership with InfoTrends, has produced a white paper designed to map out new business opportunities in digital textile printing for sign companies, analyze growth opportunities in textile printing, highlight recent successes in textile-based printing applications, and discuss requirements from human capital to equipment investments. It will also provide a review of popular mid-range and large production machines as well as case studies of successful businesses. We will also discuss what it takes to succeed in this business.



Signs of the Times Vehicle Wrap Survey


Signs of the Times conducted their first annual vehicle wrap survey to gauge wrap shops' growth, and the tools and equipment they use to ply their trade. View the results here.

Originally appeared in the May 2015 issue of Signs of the Times. Written by Steve Aust, Senior Associate Editor. Content is being republished with the expressed, written permission of the publisher.











The Benefits of New Innovative Curing TechnologiesThe Benefits of New, Innovative Curing Technologies


ISA Members: FREE
Non-Members: $24.95

The International Sign Association (ISA) leadership, in partnership with InfoTrends has produced a white paper to identify the benefits of innovative curing technologies with a review of both UV Cured and Latex Inkjet.
 
Today’s sign companies are searching for new revenue sources as well as improved production efficiencies. New products with UV curable and latex-based inks present a growth opportunity.
 
The stated objectives of this white paper are:
 
  1. Examine market trends and opportunities in wide format printing
  2. Describe the benefits of UV curable and latex ink technologies
  3. Examine two successful case studies of sign and print shops that have implemented these technologies.




ISA Wide Format Print & Media Mix Report – Parts 1 & 2


The International Sign Association (ISA) leadership, in partnership with 3M Commercial Graphics, was asked to develop a research report to make some determinations about the state of the signage and graphics market and the tools, technologies, and brands that ISA membership counts on to conduct its business. InfoTrends, a market research and consulting company that focuses on the printing and imaging business and with expertise in electronic survey methods, was selected to execute this effort as a research partner for ISA.

The stated objectives of this survey were:

  1. To develop an accurate profile of ISA member & non-member companies by size of company (number of employees and revenue), production volume and other key metrics.

  2. To get a firm understanding of the adoption of digital printing within the sign industry.

  3. Examine the primary applications for wide format digital printing solutions and try to determine which applications are growing as a percentage of the signage and graphics business.

  4. To measure current wide format digital print media mix and brand preferences as well as purchase volume, purchasing expectations and purchasing decision criteria.


The ISA Wide Format Print & Media Mix Report – Part 1


ISA Members FREE
Non-Members: $24.95

Not an ISA member? Call ISA Membership at (703) 836-4012 or [email protected]


The ISA Wide Format Print & Media Mix Report – Part 2


ISA Members FREE
Non-Members: $24.95

Not an ISA member? Call ISA Membership at (703) 836-4012 or [email protected]


Other Industry Resources


Going Digital? 5 Ways to Increase Your Growth with an LED Sign5 Ways Your Customers Increase Revenue with an LED Sign

This white paper covers, what kind of results your customers can expect from an LED sign, customer benefits of using an LED sign and other useful information to share with your customers that might have an interest LED signage.


Top Lighting and LED Trends 2015TOP 10 LIGHTING AND LED TRENDS FOR 2015

The IHS Technology Lighting and LED team identifies the top 10 trends that will make an impact on the lighting and light-emitting-diode (LED) industry in 2015.


WINDOWS, WALLS & FLOORS WHITEPAPER

This whitepaper is available to you courtesy of ISA and SEAL.

A SEAL Value Report prepared by Mark Rugen, Manager of Training & Education
 
Graphics and messages placed on windows, walls and floors can be an extremely profitable business. In an economy where every business is competing for the attention of customers, using windows, walls and floors for advertising is essential. In this report we will show you how to take full advantage of this exciting and growing business.

About the Author: Mark Rugen is Manager of Training & Education with over 25 years of experience in the sign and graphics industry and has owned several sign shops. SEAL is the manufacturer of many leading printable media for the wide format graphics business. 




Wide Format Print vs. Digital Display — Part 1


FREE


Wide Format Print vs. Digital Display — Part 2


FREE

The Benefits of Grayscale: The DPI Battle Ends


FREE


Direct Digital UV Imaging for Deep-Draw Thermoforming


FREE


UV Wide-Format Printing


FREE



Wide Format Printer Selector Guide


FREE


ISA often partners with industry leaders on key resources such as white papers, reports and research. See below for the latest resources offered by ISA and it’s industry partners. If you are interested in partnering with ISA on a project, please contact Glenn Feder, Director of Business Development, or (703) 548-7839.




EFI LED UV Technology for VUTEk Digital Inkjet Printing Solutions

There is no doubt that the print industry takes the environment seriously. However, in today’s competitive business climate, many print companies struggle to balance their own environmental commitments and global regulations with customer demands for greener solutions that work across a broad range of short-run applications and substrates.






EFI VUTEk UV Solutions: Environmental Advantages
Over Latex Solutions


If you are like many print businesses, you struggle to balance your business needs with global regulations and your customers’ demands for environmentally-friendly solutions. Green printing solutions, like LED UV-curing technology from EFI™, bring you closer to achieving a smaller environmental footprint and greater profitability with every print.


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