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ALEXANDRIA, VA – April 13, 2021 – ISA International Sign Expo 2021, an all-virtual experience, brought more than 7,500 attendees—a figure that blew past projections and industry averages for these types of events. The expo, which closed on Friday, included education sessions, networking and a robust, interactive exhibit hall. "When we began planning this event, most experts told us that virtual events were drawing 20 to 25 percent of the typical in-person attendance, so we set expectations for 4,000 to 5,000 attendees," said Lori Anderson, ISA president and CEO. "People were skeptical that any virtual event could come close to replicating the excitement of an in-person ISA International Sign Expo, but those who participated told us we'd come pretty darn close. In fact, more than 2,000 signed up after the event began. While some of those were probably people who procrastinated, I believe others got an email or heard from a colleague how valuable they were finding the...Read More
The International Symbol of Access (the wheelchair symbol) was designed by Susanne Koefoed, a Danish design student at the time. It’s now an international symbol of access that can be seen in...Read More
The overall economy is poised to grow beyond initial projections, leading the sign industry to also see improvement. But commodity prices continue to remain high and somewhat unstable, at least in...Read More
Four leading voices will join ISA president and CEO Lori Anderson for a series of intimate conversations at ISA International Sign Expo – Virtual. The discussions, billed as "Titan Talks," focus on...Read More
Some 75 informative, interactive events, ranging from traditional education sessions to peer-led learning will be available as part of ISA International Sign Expo 2021 -Virtual. The education...Read More
As part of a wide-ranging effort to raise awareness of the sign, graphics and visual communications industry in America, Ernst & Young released its "Size and Economic Impact of the Sign Industry" research in 2014. Results proved that the sign, graphics and visual communications industry is bigger and more influential than first perceived.
in direct and indirect output
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