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Women Leading the Industry (WLI)

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Women Leading the Industry (WLI), a new initiative launched by the International Sign Association in partnership with Sign Builder Illustrated, will work to inspire and empower women in the sign, graphics and visual communications industry who aspire to elevated leadership roles in their company and the industry.

The initiative will strategize on the development of skills and practical tools for landing a seat at the table and equip top female talent to break through the barriers that have historically impeded their career development and empower them to take their place at the highest levels of corporate leadership.

The program will offer women in the industry opportunities to explore new paths to leadership, develop personal and professional goals, build connections, have knowledge bank of resources, and raise the profile of women in the industry.


Lori Circle

Why is this needed?

Read this blog post from Lori Anderson, ISA's President & CEO

ISA and Sign Builder Illustrated Kick off "Women Leading the Industry"​ at ISA Sign Expo 2019


Participate in ISA Sign Expo 2020 Sessions!

Join hundreds of women at the WLI-sponsored sessions at ISA International Sign Expo 2020. And get ready to hear from inspiring speakers and discuss solutions to the issues that challenge women in the industry. Learn more and register to attend at signexpo.org.

Participate at ISA Sign Expo 2020

WLI and ISA will host ongoing events that encourage professional and personal growth through specific education and networking opportunities. SBI has launched a website channel that focuses on news about women in the industry at signshop.com/category/wli/.


ISA Online Learning Courses:


Resource Articles:


Gallery of Images from ISA Sign Expo 2019's Inaugural WLI Event: