Posted: 10/08/2019
All good things must come to an end and booming aspects of the sign, graphics and visual communications industry are showing signs of a slowdown for the remainder of 2019. That is according to the ISA Sign Industry Quarterly Economic Report for the third quarter of 2019.
The overall U.S. economy is slowing down to 2 percent growth while the global economy is vulnerable to shocks like the Saudi Arabia oil attack and an escalating trade war. End markets in the sign, graphics and visual communications industry will rebound slightly in 2020.
The report assesses four segments of the industry: two supplier markets (printing and electrical/digital signage) and two end markets (electric/digital signage and architectural signage). It also forecasts commodities. The Sign Industry Economic Report, prepared in October, is sponsored by the National Association of Sign Supply Distributors (NASSD).
It is compiled by IHS and Vandiver Associates and analyzes each segment of the market upstream and downstream to allow users to stay current with evolving business conditions.
Some highlights:
Those interested in learning more about the ISA Sign Industry Quarterly Economic Report, including the outlook for the rest of the year, can participate in a free webinar hosted by ISA at 2 p.m. ET/11 a.m. PT Wednesday, October 23. Register at signs.org/webinars. The webinar is free for ISA, ISA Affiliated Association and NASSD members or $100 for non-members.
The report also is free for ISA, ISA Affiliated Association and NASSD members. Non-members may purchase it for $1,000 per quarterly forecast. This research can be accessed at signs.org/quarterlyreport.
