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ISA Sign Expo 2021 Session Recordings

ISA Sign Expo 2021 – Virtual was three solid days of education, connections and inspiration. And now you can access many of the sessions from the experience to watch immediately.

Recorded session pricing ranges from $0 to $40 per session. If you need assistance accessing your account in the ISA E-store, please email info@signs.org.

To download a session recording, click the session title linked below, listed in alphabetical order based on where it appeared at ISA Sign Expo.

Titan Talks

These four Titan Talk sessions are provided free for download through ISA's E-store:

Game Changer

The two Game Changer sessions and Q&A session are combined into one longer recording. Note: The download link is only available to registered attendees. Please check your email address for a direct link or email info@signs.org for assistance.

  • Future Trends That Will Revolutionize Business

    • Futurist Sheryl Connelly (Global Trends and Futuring, Ford Motor Company) reveals 10 mega trends that could change the world and your long-term thinking.

Sessions

  • 10 Post-COVID Sales Actions to Take

    • Speaker Bill Farquharson, President, Aspire For. Learn great ideas to increase sales right now. One of ISA's top presenters will outline sales strategies in a post-COVID world.
    • Price: $25 for ISA members; $40 for non-members
  • 25 Best Sign Sales Tips Ever!

    • Speaker Bill Farquharson, President, Aspire For. Instantly-applicable selling ideas? Yes, please! Leave this popular session fired up and ready to sell, sell, sell!
    • Price: $25 for ISA members; $40 for non-members
  • 3M Has Modernized Installer Training

    • Presenters Nate Place, Sr. Application Engineer, 3M; and Phil Aquin, 3M Lead Graphics Trainer, 3M. 3M installer training lets you direct your career. You can focus on a specific installation type or learn multiple skills.
    • Price: Free for ISA members and non-members
  • 3M: Digitally Printed Backlit Images that Look Great!

    • Presenters Tony Fulco, Marketing Manager US and Canada, 3M; and Fabio Loria-Quesada, 3M. How to get a digital image that has the proper day/night color balance, so your signs don’t look too dark by day or washed out by night.
    • Price: Free for ISA members and non-members
  • 3M: Earn More Local Customer Projects with Wrapmate

    • Presenters Chris Loar, Lindsey Chervitz, Jake Lozow, and Jeff Luery, Wrapmate; and Adrian Cook, 3M. Looking for an easier way to bring in graphics projects and drive revenue? Join us to learn how the Wrapmate Pro Network can help you!
    • Price: Free for ISA members and non-members
  • 3M: Finding the Truth about Antimicrobial Additives in Films

    • Presenters Zach Doebler, Application Engineer, 3M; and Adrian Cook, Graphics Marketing, 3M. Not sure what to believe about films making antimicrobial claims? Join us to learn which type of product claims are myth or compliant.
    • Price: $15 for ISA members; $30 for non-members
  • Altec Innovation: Not Your Ordinary Sign Truck

    • Presenter Mark Kruger, Altec. Learn how Altec equipment is designed “by our customers, for our customers”, and how we have & will continue to innovate solutions for you.
    • Price: Free for ISA members and non-members
  • Avery Dennison Training Programs and Certifications

    • Presenters Destiny Rotuno, Avery Dennison; Justin Pate, The Wrap Institute; Charlie Truijillo; and Chad Parrish. Learn the importance of education and certifications from Avery Dennison Trainers. Join us for an exciting announcement!
    • Price: $15 for ISA members; $30 for non-members
  • Big Picture Panel: Digital Printing & Interior Décor

    • Speakers Adrienne Palmer, Editor-in-Chief, Big Picture Magazine; and Rachel Nunziata, Interior Décor Print Consultant. Learn how to enter the booming market, how to work with outside designers, plus, install standards and resources PSPs can turn to.
    • Price: $25 for ISA members; $40 for non-members
  • Cross-Bonding with Adhesives: Sponsored by Parker LORD

    • Presenter Daniel Pomerleau, Parker LORD. Learn the 3 most-popular cross bonding applications,what products to use & the surface prep needed, cross-reference chart for cross bonding.
    • Price: Free for ISA members and non-members
  • Epson: Meet Our All-New, High Performance Resin Printers

    • Presenters Matt McCausland, Senior Product Manager, Epson; and David Lopez, Epson. Live demo of our new SureColor® R5070 and SureColor® R5070L, learn what Resin ink technology is and how it can boost your business.
    • Price: $15 for ISA members; $30 for non-members
  • Everylite: We are a one-stop-shop

    • Presenter David Banks, Everylite. Everylite will show all the capabilities of our RGB/W products and control components, combined with our Channel Letter product series.
    • Price: $15 for ISA members; $30 for non-members
  • From The Shop Floor: Why You Should Consider Soft Signage

    • Speakers Brian Hite, Image Options; Pam Richards, Color Gamut; and Adrienne Palmer, Editor-in-Chief, Big Picture Magazine. Panel Discussion highlighting Best Practices, Challenges and Opportunities in Soft Signage.
    • Price: $25 for ISA members; $40 for non-members
  • GSG Presents: Brilliant Prints/Easy Installs- Roland & Arlon

    • Presenters Mike Renna, Roland DGA, Mike Aybinder, Arlon; Louie Calma, Arlon; and Kenny Ginn, GSG. Discover how the vibrant colors of Orange and Green increase color gamut & expand image quality with Roland & Arlon
    • Price: $15 for ISA members; $30 for non-members
  • GSG Presents: Creating Impactful Wall Graphics with 3M

    • Presenters Bryan Baker, 3M; and Will Jackson, GSG. Know the best wall films- interior & exterior to use for your next project 3M discusses textured and smooth walls & the low VOC challenge.
    • Price: $15 for ISA members; $30 for non-members
  • GSG Presents: Gaining More Control & Creativity with RGB

    • Presenters Gary Colburn, System Developer, Principal Lighting Group; and Austin Sherman, GSG. Elevate your next creative lighting project with GSG utilizing Principal LED’s new service offering – RGB control.
    • Price: $15 for ISA members; $30 for non-members
  • GSG Presents: How to Make More Money with EMC's This Year!

    • Presenters Brett Wright, Next LED Signs; and Shane Metheny, GSG. Why is the sign shop across town making more money than you with EMC's? Learn the tricks to up your EMC sales and make more $ with STAX.
    • Price: $15 for ISA members; $30 for non-members
  • GSG Presents: MPC1 Primer for Etching & Reflective - New!

    • Presenters Brad Lind, Matthews Paint; and Kevin Edington, GSG. Learn from experts on solutions and applications for MPC Brilliant White Primer. Fast Dry, Non Yellowing & Uniform light reflection.
    • Price: $15 for ISA members; $30 for non-members
  • GSG Presents: Print the Whitest Whites - HP800W & Avery

    • Presenters Timothy Mitchell, HP; Molly Waters, Avery Dennison; Mark Asprodites, GSG; and Michael Falagrady, Matthews Paint. Join HP & Avery to extend your print portfolio - print the whitest whites on high margin window graphics/decals.
    • Price: $15 for ISA members; $30 for non-members
  • GSG Presents: Substrates Print to Finish-Vanguard/Kongsberg

    • Presenters Will Steely, GSG; Rick LeBlanc, Kongsberg; and Jim Peterson. Print high margin digital signs & displays with Vanguard VR5D-E. Precision finishing on the Kongsberg digital cutting systems.
    • Price: $15 for ISA members; $30 for non-members
  • How Image360 can Maximize Your Wide Format Business

    • Presenters Mike Cline, Chief Development Officer; and Mike Miller, Director of Franchise Development; Image360. Image360 can maximize your opportunities within Signage, Graphics & Display. Learn more on how we can help grow your Wide Format business.
    • Price: $15 for ISA members; $30 for non-members
  • How Samsung Supports Channel Partners

    • Presenters Kevin Izatt, Samsung; Scott Durrant, Joseph Day, and Howard Cook; Prismview, A Samsung Electronics Company. Learn how Samsung supports it’s channel partners before and after your purchase - our Network Operations Center is with you all the way!
    • Price: Free for ISA members and non-members
  • HP: Digital Workflow – Enabling More Productivity

    • Presenter Paul Wagner, HP. Profits and productivity. How do you manage these without spending more, especially on software? Find out in this informative session.
    • Price: $15 for ISA members; $30 for non-members
  • HP: Printing With White Ink Made Easy

    • Presenter Paul Wagner, HP. The NEW, HP Latex 700/800 Printer Series white ink breakthrough and ease of use for applications. White ink printing has changed forever.
    • Price: $15 for ISA members; $30 for non-members
  • IFAI Session - Printing Textiles for Interior Décor

    • Speaker Mark Marchesi, Manager, Printing and Product Surface Imaging, Designtex. Learn about the different ways digital textile printing can be used to decorate interiors.
    • Price: $25 for ISA members; $40 for non-members
  • Introducing Samsung’s New XPR-B outdoor LED Display

    • Presenters Kevin Izatt, Samsung; Steve Cunningham, Samsung; and Justin West, Nitelites Signs & Graphics. Join Samsung to see the new outdoor LED message center, XPR-B and learn about a recent successful installation!
    • Price: $15 for ISA members; $30 for non-members
  • It Cuts, It Routes, It Automates…Welcome to Zund!

    • "Presenters Nathan DePagter, Zund America; and Adam Walkowski, Zünd America. Meet Zund America and join live demos of automated cutting & routing workflows featuring over-cutter registration and tool changes."
    • Price: Free for ISA members and non-members
  • Kongsberg: Innovations for Sign & Display Market

    • Presenters Brad Leanard, Kongsberg; and Stuart Fox, Kongsberg. Join the Kongsberg team to hear about how innovation is the key driver of the sign and display markets and learn about exciting new products
    • Price: $15 for ISA members; $30 for non-members
  • Marketing Your Sign Company in a Digital World

    • Speaker Deborah Corn, Intergalactic Ambassador to The Printerverse, Print Media Centr. Join print and marketing expert Deborah Corn on how to optimize your online presence for maximized real-world results.
    • Price: $25 for ISA members; $40 for non-members
  • Mimaki: Discover Your Potential Through Print

    • Presenter Michael Maxwell, Senior Manager Corporate Strategic Development, Mimaki. Grow your business with expert printing made easy. Join a conversation on workflows and solutions for business growth through print.
    • Price: $15 for ISA members; $30 for non-members
  • Most Pressing Challenges: Project & Employee MGT Today

    • Speaker Jeff Wooten, Editor, Sign Builder Illustrated. SBI's Jeff Wooten discusses pressing sign industry challenges and speaks with sign shop owners on how to handle multi-component projects.
    • Price: $25 for ISA members; $40 for non-members
  • Nova Polymers: Accessibility & the ADA Crash Course

    • Presenter Dave Miller, Nova Polymers; Pat Avallone, Nova Polymers; and Melissa Hubbard, Nova Polymers. Are you confident in ADA codes related to signage? Our crash course focuses on ADA requirements for Room Identification & Wayfinding Signage
    • Price: Free for ISA members and non-members
  • Out of the Box Recruiting (A to Z)

    • Speakers Elisha Gordon, MetroSeek; Amanda King, Poblocki; Mike Quigley, Sign-Age of Tampa; Jeff Young, YESCO. Employee recruiting is hard! Join this fast and fun session where industry leaders compete for the most creative recruitment idea.
    • Price: $25 for ISA members; $40 for non-members
  • Principal LED, Yorston & Associates: Overcoming LED Shadowing

    • Presenters Joe Lupton, Ellen Dyar, Jeremy Breihof, and Jordon Rhoads. Yorston & Associates, SignComp and Principal LED will educate on understanding light patterns to prevent all shadowing in narrow and deep sign cabinets.
    • Price: $15 for ISA members; $30 for non-members
  • SEGD: Complex Color MGT at Johnson & Johnson Museum

    • Speakers Carl Rhodes, James Hallock, Ze Tan, Barbara Rayder, and Brian Barnwell. Hear from clients at Johnson & Johnson, along with their partners to learn about the challenges and successes of their ambitious new museum.
    • Price: $25 for ISA members; $40 for non-members
  • Sign Manufacturing Day: A 365 Recruiting Tool

    • Speakers Ryan Bailey, Matt Baker, Heather Ferrin-Myers, and John Yarger. This informative session will explore how sign companies have utilized ISA’s Sign Manufacturing Day to their advantage to recruit students.
    • Price: $25 for ISA members; $40 for non-members
  • Speakeasy with Dan Antonelli

    • Join Dan Antonelli of KickCharge Creative to gain powerful insights on how design REALLY impacts you AND your client’s business
    • Price: Free for ISA members and non-members
  • Speakeasy with John Duever

    • Join John Duever of Vinyl Images as he discusses his successes and challenges in the competitive fleet business!
    • Price: Free for ISA members and non-members
  • Speakeasy with Justin Pate

    • Join wrap expert Justin Pate of The Wrap Institute for an informal chat and Q&A.
    • Price: Free for ISA members and non-members
  • State of the Wide Format Industry – Road Map to Recovery

    • Speaker Eric Zimmerman, Director of Wide Format Printing, Keypoint Intelligence. Join us as we provide a recap of top trends from 2020 and predictions for 2021, based on the Keypoint Intelligence 2021 Wide Format Road Map
    • Price: $25 for ISA members; $40 for non-members
  • Supply Chain Disruption: How to Innovate & Adapt

    • Speakers Mark Dancer, MJ Singhani, and David Hickey. Experts discuss how to optimize your supply chain in times of disruption, disintermediation and digital transformation.
    • Price: $25 for ISA members; $40 for non-members
  • Take the Pain out of Permitting

    • Speakers Megan Pyrtle, Allen Industries; Cindy Proett, Luminous Neon Art & Sign Systems; Kenny Peskin and James Carpentier. Learn winning strategies to get the permit your customer needs and leave with tips and tricks to overcome permitting challenges.
    • Price: $25 for ISA members; $40 for non-members
  • The Sign Invitational Panel

    • Presenter Mark Kissling, Editor-in-Chief of Signs of the Times, talks to participants in the sixth annual Sign Invitational.
    • Price: $25 for ISA members; $40 for non-members
  • To SEG or Not to SEG

    • Presenters Mike Horsten, Founder, TexSmart; and Adrienne Palmer, Editor-in-Chief, Big Picture Magazine. A live Q&A on Silicone Edge Graphics (SEG). In this session, Mike will complete a demo of how a fabric can be mounted and explain the process.
    • Price: $25 for ISA members; $40 for non-members
  • TubeliteDenco: Wide Format Printing Challenges & Best Practice

    • Presenters Melissa Maude, 3M; and Mike Pingalore, 3M. The Application Engineers share the latest in digital printing solutions, provide you with the new basics of process control, and more.
    • Price: $15 for ISA members; $30 for non-members
  • WLI Presents: 5 Ways Food Helps Productivity/Reduces Stress

    • Speaker Jaya Jaya Myra; Best-Selling Author, TEDx Speaker and Mind Body Wellness Expert. This best-selling author, TEDx speaker, and mind-body wellness expert teaches the definitive connections between purpose and health.
    • Price: $25 for ISA members; $40 for non-members
  • WLI Presents: Smashing the Myths of Women in Business

    • Speaker Andi Simon PhD, CEO, Simon Associates Management Consultants. Andi Simon, PhD, an internationally recognized corporate anthropologist, will talk about her new book.
    • Price: $25 for ISA members; $40 for non-members

Wrap Warrior Game Show (The Wrap Insitute)​

The Wrap Insitute (TWI) and Justin Pate offer the Game Show recorded session directly through the TWI site (linked below), while the panel discussions are available in the ISA e-store.