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Building Customer Loyalty

Promoting your business in today’s digital environment is not an easy task. Incorporating social media elements into your existing marketing efforts can boost awareness about your company and build loyalty among your existing customers.

ISA’s Alicia Auerswald and Sara Spangler detail how to promote brands across multiple platforms and attract new customers while staying in touch with existing customers.

Social media can be a valuable way to build customer loyalty. But incorporating social media into an existing marketing effort may take a sign, graphics and visual communications professional into new territory. Ignore it, though, and you’re opening up a prime opportunity for a competitor.

The webinar, Social Media & Marketing: Building Customer Loyalty, is archived and can be accessed on your schedule. The replay is free for members and $15 for non-members. Access it in the webinar archives, along with others of recent webinars.

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