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Wide Format Print Sector Growing

There is little doubt that wide format is a large and important business for most sign, graphics and visual communications companies. In fact, more than three fourths of companies in the industry own wide format print equipment.

A new infographic from ISA showcases the increasing demands and opportunities. It is available

The infographic joins a new white paper, Capturing the Next Evolution of Wide Format Print Opportunities. The white paper, prepared by Key Point Intelligence, produced by ISA and sponsored by EFI™, looks at a number of emerging areas of opportunity, including high-end point-of-purchase and point-of-sale; short-run packaging and prototyping; soft signage; and digital labels.

These two recently released documents join a growing library of research on the wide format and print industry. Other research looks at trends and opportunities, cutting devices and substrates.

The white papers are available free to ISA and Affiliated Association members or $24.95 for non-members at www.signs.org/research.

Printers can get ahead of the crowded competition at ISA International Sign Expo 2018, which offers an opportunity to explore these emerging opportunities detailed in the white paper, as well as other services to round out their offerings in the vibrant sign, graphics and visual communications industry.

Register at www.signexpo.org.

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